When one of my LinkedIn connections reached out, asking if I had contacted them via WhatsApp, I was ...

When one of my LinkedIn connections reached out, asking if I had contacted them via WhatsApp, I was ...
In digital marketing, outbound marketing sometimes faces misconceptions like any other strategy. The...
Marketing is more than just creating compelling content and eye-catching ads. It’s about understandi...
It’s easy to overlook the power of print collateral in business marketing strategies in today’s digi...
Inbound marketing is more than just a methodology; it’s an art form that requires understanding, ski...
Entering the world of digital marketing can be daunting, especially when terms like “sales funnels” ...
In today’s competitive market, businesses are constantly seeking innovative ways to stand out. Compa...
In an increasingly digital world, virtual events have become a cornerstone of modern marketing strat...
Imagine a bustling marketplace where every business vies for attention—this is the reality of modern...
In today’s fast-paced digital landscape, businesses are constantly seeking innovative ways to stay a...
Voice AI agents have revolutionized numerous industries, with healthcare emerging as one of the most...
Understanding the marketing funnel is crucial for anyone looking to optimize their business’s sales ...
Generating high-quality sales leads is crucial for the success of any business. With the right strat...
In digital marketing, generating leads is crucial to success. As a beginner, the process may seem da...
In a world dominated by digital marketing, print collateral remains a powerful tool in the marketer’...
In the realm of natural language processing (NLP) and generative AI, ‘tokens’ play a crucial role. G...
Inbound marketing is a strategic approach used by businesses to attract customers by creating valuab...
In business, understanding the sales funnel is essential for converting casual browsers into loyal c...
Hark! Gather round, ye weary business travelers, as I sing the praises of our most beloved and endur...
In today’s business landscape, the power of spoken words extends far beyond simple conversations. Sp...
For those who spend more time in transit than at home, the term “Road Warrior” isn’t just a title—it...
The smart ring market, a specialized subset of the wearable technology sector, is experiencing robus...
Welcome to Part 5 of this series on the emerging tech trends of 2024! Read part 1. Emerging Trends i...
Welcome to Part 4 of this series on the emerging tech trends of 2024! The series continues in Part 5...
Welcome to Part 3 of this series on the emerging tech trends of 2024! This series continues in Part ...
The advent of steam power during the first Industrial Revolution marked a pivotal shift in human his...
LPWAN Technologies: The Backbone of IoT Connectivity Low Power Wide Area Network (LPWAN) technologie...
In the annals of human history, few inventions have been as transformative as the printing press. En...
Welcome to Part 2 of this series on the emerging tech trends of 2024! This series continues in Part ...
This is a 6-part series on the emerging tech trends of 2024. The series continues in Part 2. As we s...
A New Era of Sports Innovation I hope you enjoyed Super Bowl LVIII, it was the longest Super Bowl, a...
The Dawn of In-Vehicle Networks: Tracing the Shift from Mechanical to Electronic Systems The develop...
The Evolution of IoT-Enabled ECUs in Modern Vehicles In the second article in this series, we’ll del...
The Crucial Role of Electronic Control Units (ECUs) in Modern Cars Electronic Control Units (ECUs) p...
Introduction The evolution of drone technology is a fascinating story that traces the progression fr...
Launching Into the Drone Era: An Exploration of Market Dynamics and Technological Advances The globa...
Automation technology is innovating different aspects of business from the ground up. Human Resource...
Demystifying Thin Clients: A Comprehensive Exploration in Modern IT In the constantly changing realm...
In this article, we’ll embark on a comprehensive exploration of the thin client market, a sector exp...
Introduction to Wi-Fi 7: The Next-Generation Wireless Revolution Wi-Fi 7, designated as IEEE 802.11b...
OTA Updates in the IoT Ecosystem Imagine a world where your devices improve without a single touch. ...
Remote Monitoring and Management (RMM) has come a long way since its early days. It began simply dur...
The Core Concept of Remote Monitoring and Management Remote Monitoring and Management (RMM), also kn...
Enhancing Cybersecurity Resilience with Endpoint Detection and Response In the ever-evolving landsca...
In our interconnected world, cybersecurity threats are expanding rapidly. Malicious actors are conti...
According to the ‘IoT Fleet Management Market’ report by Allied Market Research, the global IoT flee...
The advent of AI has brought unprecedented precision and efficiency to fleet tracking and logistics....
Cyberattacks on small and medium-sized businesses (SMBs) are escalating, with hackers exploiting the...
Structured Cybersecurity: How Frameworks Fortify Digital Safety
Satellite communication has seen significant changes recently, adapting to the needs of our digital ...
SCADA networks, central to sectors ranging from energy to smart cities, enable efficient operations,...
In today’s highly digitalized era, cyber threats loom large, with phishing being among the most insi...
In the ever-evolving digital world, cybersecurity isn’t just a technical concern—it’s a necessity. W...
Zero Trust security represents a significant evolution in IT security models, transitioning from the...
In the ever-evolving landscape of cybersecurity threats, it’s crucial to understand the various form...
Recognizing the Cloud’s Essential Role: Insights from Flexera and Pluralsights Reports Two organizat...
Digital Transformation and the Cloud: A Pandemic-Driven Paradigm Shift Amid the rapid digital transf...
Understanding Provisioning in IoT Deploying Internet of Things (IoT) devices entails equipping them ...
In the rapidly evolving world of digital transformation, one constant remains: the unrelenting neces...
A “zero-day attack” refers to the exploitation of a software vulnerability that is unknown to the so...
The rapid evolution of cyber threats has rendered traditional security measures, such as perimeter-b...
In the era of digital transformation, data plays a pivotal role for organizations. Data not only aid...
The convergence of IoT over NTN (Non-Terrestrial Networks) under 3GPP Release 17 with the broader ex...
The Evolution of RMM Software Remote Monitoring and Management (RMM) software has significantly evol...
Transactive energy systems (TES) represent a revolutionary shift in the way energy management is con...
In an era where cyber threats have become increasingly sophisticated and widespread, cybersecurity i...
As businesses increasingly rely on Managed Service Providers (MSPs) for cybersecurity solutions like...
In an era dominated by digital connectivity, robust password security becomes a necessity for all us...
In today’s digital age, safeguarding your personal information is more critical than ever. From onli...
In this second part of our series on Connected, Autonomous, Shared, and Electric (CASE) vehicles, we...
Setting the Stage for a CASE Future In the first of a two-part series, we’ll explore the future of m...
Asset Liquification and its Central Role in the Economy of Things In the digital age, advancements i...
The Economy of Things (EoT) represents a groundbreaking convergence of physical and digital realitie...
As we step further into the 21st century, the boundary between the physical and digital worlds is be...
As the global manufacturing industry continues to evolve, one concept that has taken center stage is...
On-demand manufacturing is not just changing the way products are made, but also transforming the en...
Today’s cities are facing complex challenges such as rapid urbanization. According to the United Nat...
Webinars should unquestionably be a significant part of your marketing strategy in today’s digital a...
Tiny Machine Learning, often abbreviated as TinyML, is an emerging field in the technology space tha...
Tiny Machine Learning, often abbreviated as TinyML, is an emerging field in the technology space tha...
The Smart City Ecosystem represents a transformative approach to urban development, harnessing the p...
Managed Service Providers (MSPs) play a vital role in enhancing business efficiency, minimizing IT c...
For centuries, the belief that the past serves as a guide for the future has been widely accepted. W...
IoT Marketing is organizing its third sustainability event on April 27, 2023. And a fair question to...
Green technology strategies are becoming increasingly important in today’s world due to the ever-gro...
EV Monitoring and Its Importance Electric vehicle (EV) monitoring refers to the process of tracking ...
Environmental sustainability has become increasingly critical in today’s world, as our planet faces ...
Despite the many benefits of batteries, the current battery technology also faces several issues tha...
Climate change is one of the greatest challenges facing our planet today, and the need for action ha...
As the world increasingly looks for sustainable and environmentally friendly energy sources, solar t...
Water is a critical resource for all life on earth, and its sustainable management is essential for ...
Affiliate marketing is a performance-based marketing strategy that involves a partnership between a ...
Digital Twin technology is maturing; digital twins are assigned new tasks; they are deployed in more...
The economy moves through up and down cycles, which affects businesses of all sizes, but usually in ...
One of the most game-changing tech trends that have transformed into an expansive universe of smart ...
An explosion of virtual events unraveled during the pandemic, ushering in and solidifying a new digi...
Every IoT marketing team will experience a dip in sales and it is important to understand the best w...
There is something unique about in-person events and gatherings that cannot be replicated through vi...
There is something unique about in-person events and gatherings that cannot be replicated through vi...
Virtual events became realistically feasible during 2020, and that feasibility has become greater in...
Understanding today’s IoT technology becomes clearer when you learn how it was developed over the de...
Virtual events became realistically feasible during 2020, and that feasibility has become greater in...
Understanding today’s IoT technology becomes clearer when you learn how it was developed over the de...
One of the most effective IoT business techniques is getting past a gatekeeper and communicating wit...
IoT marketing endeavors are going to be more successful if the salespeople using them are informed r...
Why do potential customers always seem to find salespeople so distasteful? Even if the product is ro...
Enhancing customer retention is a crucial topic for IoT business owners. The focus of Internet of Th...
The Internet of Things, known as IoT, is the wave of the present as well as the future. Fast forward...
A Modern, Effective Suite of Solutions IoT marketing needs to be as cutting-edge as the tech being s...
As time goes on, more and more smart systems will be introduced into daily life, which is why it’s s...
Sponsoring events produces direct community engagement, increases the visibility of your brand, faci...
Sponsoring events produces direct community engagement, increases the visibility of your brand, faci...
When your organization has some big news to share, a press release is one of the best ways to announ...
When your organization has some big news to share, a press release is one of the best ways to announ...
The Internet of Things (IoT) is a fast-growing concept with more people and businesses looking for w...
The Internet of Things (IoT) has steadily become more popular in recent years, but it is still criti...
When it comes to IoT business, there are a lot of advantages that help sell the innovation. Many bus...
IoT business sustainability and expansion can really help a wide range of businesses. CEOs and CTOs ...
On the first day of Christmas, a hacker sent to me:
Just when cybersecurity has risen to the top of business priority lists, something even more siniste...
Just when cybersecurity has risen to the top of business priority lists, something even more siniste...
An estimated 58 percent of IoT projects for businesses fail, according to a 2020 study from Beecham ...
When the average person is asked whether he or she has executive presence, there is usually a short ...
IoT marketing is changing quite rapidly as tech improves and service providers learn more about thei...
The business world is steadily embracing the concept of zero trust (ZT) to make their networks more ...
The business world is steadily embracing the concept of zero trust (ZT) to make their networks more ...
The emerging concept of green IoT serves multiple purposes with the goal of improving the quality of...
An escalating issue surrounding an “Internet of Things” infrastructure is how well its IoT security ...
The term “Internet of Things (IoT)” has already confused enough people, making it difficult to see t...
The term “Internet of Things (IoT)” has already confused enough people, making it difficult to see t...
The Internet of Things (IoT) is giving businesses competitive edges that didn’t exist earlier this c...
The Internet of Things (IoT) is giving businesses competitive edges that didn’t exist earlier this c...
Automakers are among the largest companies using IoT technology, particularly for electric vehicles ...
Automakers are among the largest companies using IoT technology, particularly for electric vehicles ...
Would you like to make your organization more sustainable so you can save time, money and resources?...
Various forms of interactive digital technology that mix the digital and physical worlds make up wha...
Various forms of interactive digital technology that mix the digital and physical worlds make up wha...
Edge computing is a modern IT architecture to bring data analytics closer to the source of data. It’...
Edge computing is a modern IT architecture to bring data analytics closer to the source of data. It’...
Everywhere you turn, IoT devices are popping up as they increasingly populate workplaces and homes. ...
Everywhere you turn, IoT devices are popping up as they increasingly populate workplaces and homes. ...
These days, the internet of things (IoT) has become a top consideration for businesses trying to gai...
The age of 3D-printed sensors has brought the world to a stage of meaningful integration with satell...
The advent of 3D printing wearables has tremendously helped elevate the efficiency of the healthcare...
One of the most understated developments in modern technology is the 3D printing of IoT devices. The...
The Internet of Things (IoT) is a system of interconnected devices that transmit data over a digital...
Many of today’s businesses use mesh networks for various reasons such as offering network resources ...
At one time, wired networks were ubiquitous and shaped a core definition of the internet. But since ...
Satellite communications (SATCOM) has existed for decades in space, but now it enters a new phase of...
The development of satellite technologies is gaining momentum with help from private investors, as m...
One of the biggest challenges for businesses today is to experience IoT success. It’s very difficult...
The science behind how wireless technologies move data through the air is based on radio waves. The ...
IoT Deployments Need Careful Planning and Execution, Not Rush Jobs Businesses are increasingly going...
Since the introduction of Wi-Fi by the Wi-Fi Alliance, each new generation of wireless networking te...
Everyone understands that faster internet is better, especially for business. The advent of Wi-Fi 6 ...
Just as society is starting to learn about 5G wireless networks, new ideas are forming for a 6G netw...
Today, 3D printing is rapidly resolving production issues for certain products, making more economic...
The rise of the non-fungible token (NFT) has opened the minds of young entrepreneurs to explore new ...
A growing number of large facilities such as warehouses are starting to consider 3D printing for the...
You can build a powerful business operation with 3D printing and IoT. It can give your business a hu...
Additive manufacturing gets its name from adding layers of materials in the production process. Trad...
While additive manufacturing (AM) is game-changing, hybrid manufacturing that includes subtractive p...
The 3D printer is changing business and society in more profound ways than photocopiers in the sixti...
IoT based wearables have been on the rise for so long. With the success of the apple watch and vario...
One of the major economic changes in recent years is the growing acceptance of digital payment and e...
Nations around the world must take a global view of the world’s food supply and encourage more local...
Imagine robots are making the food you order in the kitchen at your favorite restaurant. You order a...
Restaurants and other food services have been under pressure in recent years due to labor and supply...
Restaurants and other food services have been under pressure in recent years due to labor and supply...
One of the major economic changes in recent years is the growing acceptance of digital payment and e...
The development of drone technology has been rapid, taking only a few years to go from initial proto...
Drones are a hot topic in the world of technology and engineering. Drones can be helpful for commerc...
Unmanned aircraft systems (UASs) are becoming increasingly more common in the form of drones. Produc...
There are multiple ways to access the internet, such as through cable, DSL and satellite. One of the...
As drone services evolve to innovate delivery and surveillance, aviation officials must have the abi...
Some drones are toy airplanes, others are smart flying machines that can perform tasks for people wh...
In recent years, the word “drones” has been used to describe several different devices, with the com...
From laboratory-grown meat to insect protein, lab-grown milk and mushrooms, fresh salads, and proces...
From laboratory-grown meat to insect protein, lab-grown milk and mushrooms, fresh salads, and proces...
What is Green Technology? Green technology is all about using science to find a way to lower carbon ...
In-person events have picked up steam as the COVID-19 vaccine has rolled out in the U.S. and worldwi...
In-person events have picked up steam as the COVID-19 vaccine has rolled out in the U.S. and worldwi...
IPCC Report on Climate Change Hazards
A recent environmental report from the Intergovernmental Panel on Climate Change (IPCC) warns that t...
Fish are dying, coral reefs are bleaching, and pollution is threatening the fragile ecosystem of our...
Two major paradigm shifts are happening at once, and in some ways they are crashing into each other....
Think of all the different types of batteries that power electronic gadgets: AA, AAA, C, D, lithium-...
At Iot Marketing, we certainly believes that the digital marketing has become an essential aspect of...
Edge Computing: Key to a Sustainable Future
Data centers require plenty of electricity, which typically comes from a fossil fuel source that unl...
The rise of edge computing, particularly in smart cities and large facilities, has led to new approa...
The concept of environmental protection is no longer reserved for a niche group of scientists, profe...
What’s the big deal about edge computing? Does it have an advantage over cloud computing? Can it off...
The one thing technology experts can accurately predict in the coming years is the continued growth ...
The concept of data transmission efficiency is growing in importance now that big data has become a ...
The future of smart cities will be built on edge computing infrastructures to maximize data processi...
The proliferation of smartphones and IoT devices has created a need for edge security, which protect...
You probably know already, but just so we’re all on the same page, edge computing refers to IT archi...
The pandemic has forced businesses to make sudden changes in how they operate. One of the most drama...